Traditionally the top of the Mercedes-Benz product range is occupied by the grand coupé. With the Mercedes-Benz S-Class Coupé Concept the company will provide a concrete vision of the next model generation at the 2013 International Motor Show (IAA) in Frankfurt: with its gorgeous appearance and self-assured style it embodies the design philosophy of sensual clarity. In the interior with its spectacular architecture and truly exclusive appointments the four-seater defines the state of the art of modern luxury.
“The new S-Class Saloon was received enthusiastically in the market and perfectly lives up to its role as a representative of the power of innovation of Mercedes-Benz,” says Dr Joachim Schmidt, Member of the Management Board of Mercedes-Benz Cars, Sales & Marketing. “On the S-Class Coupé as the traditional top of our product range the designers take advantage of their additional freedom and thus create an automotive masterpiece.”
Sensual clarity as an expression of modern luxury – this was the focus for the designers, and is the design philosophy of Mercedes-Benz. The aim is to create clear contours and smooth surfaces that stage high tech while exuding emotional appeal. The sensual clarity is reflected in the core design values of tradition, emotion and progressivism. These are the guiding star, and are accentuated differently depending on the model. Mercedes-Benz creates a bridge between modernity and the avant-garde, between tradition and progressivism. Each model series has an assigned role and a very specific character, depending on the attributes on which the design focusses.
Positively arched surfaces give the Mercedes-Benz S-Class Coupé Concept a sensual character. The sculpted appearance lends it classic elegance that forms a perfect symbiosis with the modern-progressive design idiom.
The view from the side is marked by the dropping line in keeping with the emotional character of the vehicle. It underscores the brand-typical proportions like a signature. The lines are deliberately reduced to the basics. This creates a timeless clarity.
The creative interaction of various design elements lend the S-Class Coupé Concept a superior and self-assured front: at the centre of the vehicle front is the three-dimensional and further evolved diamond radiator grille, whose structure is defined in this case by rectangular, dark chrome-plated elements. It bears the central Mercedes star and one blade.
The rear end with its surfaces, broad shoulders and distinctive character lines rounds out the emotional overall appearance. Moving the license plate to the lower bumper section allows positioning the three-pointed star more prominently on the smooth boot lid. This is complemented by a chrome trim strip modelled with love of detail. It runs horizontally across the boot lid and continues past the tail lamps, creating visual width. The arrangement of the LEDs in two horizontal rows within the two-piece tail lamp represents high tech and at the same time is reminiscent of the relief-type design on earlier models.
Sculpted elegance and simplicity also characterises the interior. The white instrument panel exudes sensual clarity. Its curved shape is reminiscent of a whale fluke just before it re-enters the water. Like the entire interior it is dominated by flowing lines: the upper and lower wave create a clear structure.
The architecture of the instrument panel is spectacular: Thanks to a new airbag packaging the designers were able to give the lower part of the instrument panel an extremely sculpted shape. The upper section of the instrument panel seems to float sensually in front of the dashboard as a so-called top layer. The instrument panel seamlessly transitions into the doors in a wrap-around design. The wavelike motion continues in the door panels.
The door panels of the S-Class Coupé Concept are made from aluminium. Using computer algorithms delicate topographic lines were milled into the metal and mimic the contours of the door-mounted control elements. This creates an interesting light pattern with tiny sparkling highlights. For this creation the designers drew their inspiration from rock formations in Utah, USA. The progressive perforations of the loudspeakers were also generated using algorithms and display some intelligent aesthetics of mathematics.
The suspension makes use of the new stereo camera as well: like the new S-Class, the S-Class Coupé Concept can detect surface undulations in advance. If ROAD SURFACE SCAN detects such undulations with the help of the stereo camera, MAGIC BODY CONTROL adjusts the suspension in advance to suit the situation. Using the camera images and vehicle status information, the control unit continuously calculates the best control strategy to cope with uneven stretches such as long undulations.
Source - Mercedes Benz Press
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